THE HBB ALLIANCE
OUR APPROACH IS ESSENTIALLY: OFFER WHATEVER SERVICES IT WILL TAKE TO ACHIEVE GOALS
What does your company need to get past it’s current challenges?
Do you need a strategy developed to move it into a new market?
Do you need a short term plan? A long term plan?
The Pay As You Play Advantage
We have created the HBB Alliance, a knowledgeable and dedicated team of highly experienced professionals in every role necessary to transform a product from an idea into a marketable and profitable reality.
We call on HBB Alliance members only as we need them. So our clients and business partners do not pay for players who aren’t needed or not using at a particular point in the Incubation and Acceleration Process. Yet every HBB Alliance member is a leading provider in his or her role, operating at the highest levels of their individual specialties. When we need a specific role or player, they’re waiting “on the bench” for the HBB team leader to call them into the process.
The “pay as you play” approach is a clear and distinct advantage of the HBB Alliance vs. consulting firms burdened by permanent staff, where the assets go down the elevator every evening. When this is the case, those assets need to be paid even when they aren’t being used.
Explanations about our process, expertise promises and financial commitments are essentially standard procedure. These are the rules of business conduct and you should expect them. What truly counts, however, is the emotional quotient. Or, to put it another way, how much does your food and beverage consultant really care about your product concept? When we all come right down to it, for Healthy Brand Builders, these are more than business decisions. We are emotionally engaged.
Every player in our Alliance understands the way Healthy Brand Builders approaches our engagements. It’s not the ordinary, follow the same rules, go through the process, and, since we’re all pros, everything will go according to plan.
To the contrary, we get downright passionate about the ideas we decide to back and promote. Each of our brands becomes a true cause. And all of the HBB Alliance members adopt that same powerful emotional connection.